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Birthday Card

Leo Burnett Design
Chief Creative Officer: Judy John
Creative Director: Lisa Greenberg
Group Creative Director: Ryan Crouchman
Designers: Ryan Crouchman, Jeff Watkins, Man Wai Wong, Dejan Djuric, Marcelo Hong

The One Card
Product Design + Custom Typography

We needed a standardized card that would make it easy, and still special, to celebrate all the occasions people around the office commemorate. From birthdays and anniversaries to save-the-date and good presentation. We discovered that all occasions can be tied back to numbers, so we created The One Card. A single card (in 5 colours) that allowed people to easily punch out the special number and circle a reason. Now spreading a good feeling is easier than ever.